AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps on Android in Africa, Q1 2022
In Q1 2022, the top 5 drawing and coloring apps in Africa on the Android platform showed varied performance in terms of weekly downloads, revenue, and active users.
Throughout the first quarter of 2022, the top 5 drawing and coloring apps on the Android platform in Africa demonstrated diverse trends in weekly downloads, revenue, and active users. Below is a detailed look at each app's performance based on Sensor Tower data.
Gallery: Color by number game experienced fluctuations in weekly downloads, peaking at 4.5K in the week of February 21 and ending the quarter with 2.3K downloads. Revenue remained relatively stable, averaging around $90 per week with minor ups and downs. Weekly active users saw a notable increase mid-quarter, reaching 24.3K in February before stabilizing around 20.7K by the end of March.
Recolor - Adult Coloring Book showed significant growth in downloads, starting with 233 in early January and soaring to 6.2K by mid-March. Revenue also saw a modest upward trend, peaking at $102 in the first week of January and maintaining a steady flow around $40-$70 in subsequent weeks. Active users increased consistently, rising from 1.7K at the start of the quarter to 7.9K by the end of March.
Disney Coloring World maintained strong weekly downloads, starting with 7.2K in the first week of January and ending with 4.5K in late March. Active users fluctuated but remained robust, peaking at 15.2K in late February before closing the quarter at 12.1K. Revenue showed slight variations, remaining mostly under $50 per week throughout the quarter.
Paint by Number: Coloring Game led in weekly downloads, starting at 53.1K in early January and maintaining a high volume, ending with 36.1K by late March. Revenue saw significant spikes, notably rising to $95 in early March. Active users showed a slight decline initially but bounced back to 284.8K by the end of the quarter.
Pixel Art - Color by Number saw a steady increase in weekly downloads, starting at 10K in late December and reaching 13.8K by the end of March. Active users followed a similar trend, peaking at 167K in early March before settling at 152.4K by the end of the quarter. Revenue remained relatively stable, averaging around $30-$40 per week.
To gain more insights into the performance of these apps and other market trends, visit Sensor Tower.